In June came the good news for motorists that the government was to postpone the rise in fuel duty. Consequently, this month’s ICM poll for Retail Week looks at how this postponement will affect consumers. Firstly, when it comes to out-of-town retail parks, current fuel prices have not changed the frequency at which consumers drive to said retail parks and the postponement in fuel duty rise is unlikely to have much impact on future trips. Similarly, most consumers do not envisage the postponement to have much of an impact on their visits to local town centres or on their actual spend in shops. This suggests consumers are unlikely to feel better off despite the postponement in fuel duty rise. To read more on perceived changes to behaviour by age, gender and SEG, please click here.
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