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Media Centre

Disclosure and transparency are central to ICM’s public opinion polling ethos. Our work is frequently commissioned by, or quoted in the media, and we take very seriously every single design and reporting element of it. Poll observers should expect to have full sight of methodological approach, question and weighting information, and our thoughts on the main messages contained within the data.

In line with British Polling council protocols, ICM will publish every poll onto this section of our website.

More than half have hired young or school leavers

More than half have hired young or school leavers

New research conducted by ICM reveals that over half of employers surveyed (59%) have hired young people or school leavers into entry level positions in the last five years. Among those, 54% said they have decided to recruit...

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National job confidence increases

National job confidence increases

The third quarterly National Careers Service Job Confidence Index* shows that the overall job confidence has increased by 2.1 points in the last three months, rising from 53.5 to 55.6 out of 100. This improved sentiment...

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ICM to undertake Business Banking Insight programme among SMEs

ICM to undertake Business Banking Insight programme among SMEs

ICM has been commissioned by the Federation and Small Businesses and the British Chambers of Commerce to conduct a major research programme among small and medium-sized UK businesses (SMEs). The survey, which originated...

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A fifth of SMEs plan to take on apprentices in the next year

A fifth of SMEs plan to take on apprentices in the next year

New research conducted by ICM on behalf of National Apprenticeship Service reveals that a fifth (20%) of SMEs and 37% of large businesses plan to take on one or more apprentices in the next 12 months. About a third (32%) of...

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BBC Trust report on mystery shopping of complaints channels

BBC Trust report on mystery shopping of complaints channels

The BBC Trust commissioned ICM to conduct mystery shopping of stage 1a and 1b of the BBC’s complaints procedures.  The Complaints Framework and the associated complaints procedures are set by the BBC Trust...

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Almost half unaware of NHS data plans

Almost half unaware of NHS data plans

All households in England have or are about to receive a leaflet from the NHS informing people about how medical records will be used in the future, particularly with regard to sharing data with approved researchers seeking...

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Almost half have experienced depression

Almost half have experienced depression

A recent study conducted by ICM Research reveals that almost half of British adults (45%) have experienced depression at some point in their lives. Comparing the genders, slightly more women claim to have...

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Nearly half not happy with fracking sites within 10 miles of their home

Nearly half not happy with fracking sites within 10 miles of their home

New research conducted by ICM on behalf of Institution of Mechanical Engineers finds that nearly half (47%) of adults in Great Britain would not be happy for a gas well site using fracking to open within 10 miles of their...

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Three quarters would not donate to charities that failed to submit accounts

Three quarters would not donate to charities that failed to submit accounts

A recent study conducted by ICM Research found that over three quarters of adults (76%) in UK would not donate to a charity which had failed to submit its financial accounts and returns to the Charity...

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In a referendum, 41% of 18 to 24 yr olds likely to vote to stay in EU.

In a referendum, 41% of 18 to 24 yr olds likely to vote to stay in EU.

Given a choice on the UK’s membership in the EU, young people would be significantly more likely than pensioners to consider voting to stay in the EU, according to a new survey by ICM Research.  Around two...

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National Paralympic Day featuring Liberty Festival

National Paralympic Day featuring Liberty Festival

In celebration of the first anniversary of the London 2012 Paralympic Games, on Saturday 7 September 2013 the Mayor of London, the London Legacy Development Corporation (LLDC) and the British Paralympic Association staged...

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