The delivery of high-quality, considered insight into the behaviour, attitudes and expectations of users and providers of healthcare services allows decision-makers to shape the provision of NHS services. As a leading provider of research to the NHS and health focussed bodies across the public and charitable/voluntary sectors, ICM has all of the qualities to help organisations achieve their objectives. Our health team combines specialist sector knowledge with methodological expertise to deliver reliable research conclusions, whether the target audience is patients, the general public, stakeholders, healthcare professionals or NHS employees.
Building on our reputation for providing reliable data, ICM’s health researchers can help your organisation explore patient experience, evaluate the performance of a communications campaign or understand the impact of a social marketing initiative. We are also well placed to assess health policy outcomes, to measure performance improvement and to provide insight on self-reported health and well-being.
ICM prides itself on being innovative and has a wide-range of creative techniques at its disposal, whether it is a large-scale patient satisfaction survey, undertaking on-site interviews at a health event or conducting a series of depth interviews with GPs.
To find out more contact us on 020 7845 8300 or email us