Clear thinking in a complex world
TRansparent

Transparency in business
June 7, 2013

ICM Research conducted an online survey of 1043 GB adults aged 18+ in September into consumers views on the transparency of companies. The survey found… more

processed meat

A quarter say they eat less processed food
May 14, 2013

ICM interviewed 2007 adults aged 18+ in GB between 5th and 7th April 2013. The results showed that nearly a quarter (24%) claimed they have… more

Internet

Nearly a quarter would pay more for home with good broadband
February 28, 2013

Research conducted by ICM Research finds that nearly a third (30%) said that a good broadband signal is likely to affect their decision when it… more

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Online safety
February 7, 2013

ICM Research conducted research with a GB nationally-representative sample of 1993 people (1,357 aged 18 or above and 636 11 to 17 year olds) in… more

atvod

ATVOD study into internet regulation
December 3, 2012

ICM Research conducted a survey of 2019 GB adults aged 18+ on behalf of ATVOD (Authority for Television on Demand) into internet regulations. The research… more

Martin02

The Power of Wisdom
November 16, 2012

ICM Director Martin Boon presented “The Power of Wisdom: the crowd’s ability to predict stuff” at the IJMR Research Methods Forum on 7th November 2012…. more

Busy mum

‘Busy mums’ save time by going online
August 3, 2012

ICM Research interviewed 2047 GB adults aged 18+. Of these we identified 151 ‘Busy mums’; females aged 25 to 40 years with children in the… more

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Average household has 4.5 devices to watch TV on.
March 19, 2012

Research conducted by ICM reveals that the average household in Great Britain now watches TV on 4 and a half separate devices. This is largely… more

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45% of Brits consider Broadband to be ‘essential’
January 10, 2012

An ICM survey commissioned by Virgin Media shows that 45 per cent of British people consider broadband to be an essential part of their entertainment… more

Editor

Editor’s view – is self-reliance the new black?
June 28, 2011

“The news that John Locke has just sold his millionth Amazon e-book without using a conventional publisher, editor or agent will come as no surprise… more

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