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ICM is committed to providing all consumers of published research with full disclosure of all relevant information on our survey procedures, questions asked and open access to the results.
We seek to use the very best survey methods, suitable to each survey our clients ask us to conduct. Recent white papers and articles can be found in this section. ICM is a founder member of the British Polling Council and abides by its rules.
All published polls conducted on our Omnibus service and via ad-hoc methods will normally appear in this section within 2 working days of the original release.