Clear thinking in a complex world
car

18% plan to buy a car in the next six months
May 1, 2012

A recent survey conducted by ICM Research found that nearly a fifth (18%) of GB adults plan to buy a car in the next six… more

Holiday

55% have taken kids on holiday during term time
April 30, 2012

A recent ICM survey found that over half (55%) of parents with a child of school age have taken their child(ren) out of school during… more

crown

51% say Britain worse off without the Monarchy
April 30, 2012

A recent opinion poll asked if Britain would be worse off without the monarchy, to which 51 percent of those being polled responded yes While… more

keyboard

Personal data security
April 27, 2012

What is more important when choosing a service or product, cost or security of your personal data? How good do you think companies are about… more

the sunday telegraph

Post Budget Poll for Sunday Telegraph
March 26, 2012

The latest Sunday Telegraph/ICM poll shows that both coalition partners have witnessed a 2-point falls in their share of the vote compared to the days… more

R

Average household has 4.5 devices to watch TV on.
March 19, 2012

Research conducted by ICM reveals that the average household in Great Britain now watches TV on 4 and a half separate devices. This is largely… more

car

Millions drive without having had a recent eye test
March 16, 2012

In February ICM interviewed a sample of 2,008 18+ adults in Great Britain to find out their thoughts and experiences regarding driving and eyesight. Just… more

Wales

BBC Wales poll February 2012
March 6, 2012

ICM undertook a telephone survey among a representative sample of 1,000 Welsh adults. We canvassed views on the powers that people want the Welsh assembly to… more

A

3rd runway more popular than new airport
February 28, 2012

ICM Research recently carried out a survey for the institute of Mechanical Engineers. Results from the poll show that marginally more people would back an… more

woman online small

2 in 3 Facebook gamers are women
February 23, 2012

Most gamers in the UK play just because games are a good way to pass the time.  This is true for everything from Cityville on… more

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