MRS Awards

ICM Research is proud to be a MRS Awards 2013 winner in two categories for Predicting elections: a 'Wisdom of Crowds' approach.

Vinyl Demand

Research from ICM conducted to coincide with Record Store Day found that the vinyl resurgence is not being driven by the older generation

Digital Impact Awards

ICM Research is proud to have won Bronze at Digital Impact Awards 2013: Best Use of Digital to an Internal Audience.

Pulse of the Nation

The Pulse of the Nation from ICM is the most flexible and cost-effective online omnibus service in the UK

Contactless Payment

Fresh research from ICM suggests that contactless payment is really starting to gain momentum -- especially in London.

Clear thinking in a complex world

ICM’s clients act with confidence.

They have a research partner that brings clear-cut insight to the table. A full service agency that works fast.  With imagination. With rigour. One that works with brands like the BBC, Aviva, Sainsbury’s, The Guardian and Vodafone. One that wants to work with you. Take a look at our work to find out what we can do for you.

The latest from ICM Research

East End Life Readership Survey

East End Life Readership Survey

New research from ICM shows that six in ten (61%) residents in the London Borough of Tower Hamlets read East End Life, the free weekly newspaper from the...

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Sunday Telegraph European elections poll

Sunday Telegraph European elections poll

In the latest poll for the Sunday Telegraph, ICM tested vote intentions for the forthcoming European Parliament elections using an online methodology. The...

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Scottish Independence Poll - April 2014

Scottish Independence Poll - April 2014

The latest monthly Scotland on Sunday/Scotsman/ICM poll shows a further move toward a Yes for Scottish independence, producing the smallest yet gap...

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Music buyers prefer CDs, vinyl and cassettes over the Cloud

Music buyers prefer CDs, vinyl and cassettes over the Cloud

With Record Store Day at the end of this week (Saturday 19th April), research reveals that music lovers across the country are still buying their tunes in...

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Guardian Poll - April 2014

Guardian Poll - April 2014

The April Guardian/ICM reveals a sharp 3-point drop in the Conservative’s share of the vote compared to last month, putting the party back on the...

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More than half have hired young or school leavers

More than half have hired young or school leavers

New research conducted by ICM reveals that over half of employers surveyed (59%) have hired young people or school leavers into entry level positions in...

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Over two thirds vote Farage in EU debate

Over two thirds vote Farage in EU debate

Farage delivers “Knockout blow” as public vote shows UKIP the victor in live debate on Britain's future in Europe London April 2nd...

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National job confidence increases

National job confidence increases

The third quarterly National Careers Service Job Confidence Index* shows that the overall job confidence has increased by 2.1 points in the last three...

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Scottish Independence Poll - March 2014

Scottish Independence Poll - March 2014

The latest SoS/Scotsman/ICM poll shows a narrowing of the gap between Yes and No, with further questions using the Wisdom approach. We also asked about...

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ICM to undertake Business Banking Insight programme among SMEs

ICM to undertake Business Banking Insight programme among SMEs

ICM has been commissioned by the Federation and Small Businesses and the British Chambers of Commerce to conduct a major research programme among small...

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Guardian Poll - March 2014

Guardian Poll - March 2014

The March Guardian/ICM poll shows the Conservatives edging back closer to Labour, with the opposition’s lead narrowing to 3-points. Labour is...

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A fifth of SMEs plan to take on apprentices in the next year

A fifth of SMEs plan to take on apprentices in the next year

New research conducted by ICM on behalf of National Apprenticeship Service reveals that a fifth (20%) of SMEs and 37% of large businesses plan to take on...

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BBC Wales St. David’s Day poll 2014

BBC Wales St. David’s Day poll 2014

In the latest ICM/BBC Wales St. David’s Day poll, we find growing opposition to the existence of the Welsh Assembly, with 23% of the Welsh public...

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Scottish Independence Poll - February 2014

Scottish Independence Poll - February 2014

The latest poll for the Scotland on Sunday/Scotsman includes the main tracker question on the Independence referendum and the first time that the...

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BBC Trust report on mystery shopping of complaints channels

BBC Trust report on mystery shopping of complaints channels

The BBC Trust commissioned ICM to conduct mystery shopping of stage 1a and 1b of the BBC’s complaints procedures.  The Complaints Framework and...

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Almost half unaware of NHS data plans

Almost half unaware of NHS data plans

All households in England have or are about to receive a leaflet from the NHS informing people about how medical records will be used in the future,...

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Guardian Poll - February 2014

Guardian Poll - February 2014

The suffering of the Liberal Democrats is particularly acute in this months Guardian/ICM poll, with the party dropping to 10% - a level seen only once...

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ICM/Sunday Telegraph Wisdom Index - January 2014

ICM/Sunday Telegraph Wisdom Index - January 2014

The polls have been rather bouncing around of late, with Labour’s lead being anywhere between 2-points and 10-points according to different polling...

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Scottish Independence Poll - January 2014

Scottish Independence Poll - January 2014

In the second of our new series of ICM/Scotsman/SoS polls, the possibility of the Scottish electorate choosing independence appears closer than previously...

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Almost half have experienced depression

Almost half have experienced depression

A recent study conducted by ICM Research reveals that almost half of British adults (45%) have experienced depression at some point in their lives....

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